Hotel investment gains strong momentum across Asia-Pacific markets

29-09-2026

Asia-Pacific’s hotel market is strengthening its appeal to investors amid robust tourism demand and limited growth in supply. Investment volumes reached US$8 billion in the first half of 2026, up 21% from the same period a year earlier. This increase reflects confidence in a sector that combines improving operating performance with opportunities arising from evolving travel patterns and the potential of existing properties.

Japan, mainland China and South Korea led investment activity. The Chinese market recorded a particularly strong recovery, with transaction volumes more than doubling year on year. Japan continued to attract domestic and international capital, while South Korea benefited from strong hotel performance and growing demand from international visitors. These results highlight the leading role of these markets within a region offering varied opportunities for owners, operators and buyers.